Privacy Policy

Last Updated: 20/07/2026

Introduction

At DAKSHATA RETAIL PRIVATE LIMITED, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, disclose, and safeguard your personal information when you visit our website, browse our collections, purchase clothing and fashion products for men, women, and children, or otherwise interact with our services.

By accessing or using our website, you acknowledge that you have read and agree to this Privacy Policy.

This Privacy Policy has been prepared in accordance with the Digital Personal Data Protection Act, 2023 (DPDP Act) and other applicable laws and regulations of India.

1. Information We Collect

We may collect the following categories of information:

Personal Information

  • Full Name

  • Email Address

  • Mobile Number

  • Shipping Address

  • Billing Address

  • Payment Information (processed securely through authorized payment partners)

  • Account Login Information

  • Order History

  • Product Preferences

  • Clothing Size and Style Preferences (where applicable)

  • Wishlist Information

  • Any information voluntarily provided while creating an account, placing an order, contacting customer support, subscribing to newsletters, participating in promotions, or communicating with us.

Automatically Collected Information

When you access our website, we may automatically collect certain information, including:

  • IP Address

  • Browser Type and Version

  • Device Information

  • Operating System

  • Website Usage Data

  • Pages Visited

  • Time Spent on Pages

  • Referral URLs

  • Cookies and Similar Tracking Technologies

2. Consent

By using our website, creating an account, placing an order, subscribing to newsletters, participating in promotional activities, or otherwise providing your personal information, you consent to the collection, storage, processing, and use of your personal information as described in this Privacy Policy.

Where required under applicable law, we will obtain your explicit consent before processing your personal information for specific purposes.

You may withdraw your consent at any time by contacting us using the details provided below. Withdrawal of consent will not affect the legality of processing carried out before such withdrawal.

3. How We Use Your Information

We use your information to:

  • Process and fulfill your orders

  • Deliver clothing and fashion products

  • Manage returns, refunds, and exchanges

  • Verify and process payments

  • Provide customer support

  • Create and manage your customer account

  • Send order confirmations and shipping updates

  • Improve our website, products, and customer experience

  • Recommend products based on your shopping interests

  • Send promotional offers, discounts, and newsletters (where permitted or with your consent)

  • Prevent fraud, unauthorized transactions, and security threats

  • Maintain the security and integrity of our website

  • Comply with applicable legal and regulatory obligations

4. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties.

Your information may be shared only with trusted service providers where necessary, including:

  • Payment Gateway Providers

  • Banks and Financial Institutions

  • Shipping and Courier Partners

  • Logistics Service Providers

  • Website Hosting Providers

  • IT Infrastructure Providers

  • Customer Support Service Providers

  • Marketing and Analytics Service Providers

  • Government Authorities or Regulatory Bodies when required by applicable law

All third-party service providers are required to maintain appropriate confidentiality and security measures.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Improve website functionality

  • Remember your preferences

  • Maintain your shopping cart

  • Analyze website traffic and performance

  • Personalize your shopping experience

  • Display relevant promotional content where applicable

You may control or disable cookies through your browser settings. Please note that disabling cookies may affect certain features and functionality of our website.

6. Data Retention

We retain your personal information only for as long as necessary to:

  • Process and complete your orders

  • Deliver products and services

  • Provide customer support

  • Maintain transaction and accounting records

  • Comply with legal and regulatory obligations

  • Resolve disputes

  • Enforce our agreements and policies

When your personal information is no longer required, it will be securely deleted, anonymized, or destroyed in accordance with applicable laws.

7. Your Rights

Subject to applicable laws, including the Digital Personal Data Protection Act, 2023, you may have the right to:

  • Access your personal information

  • Correct inaccurate or incomplete information

  • Request deletion of your personal information

  • Withdraw your consent

  • Opt out of marketing communications

  • Request information regarding how your personal data is processed

  • Raise concerns regarding the misuse of your personal information

To exercise any of these rights, please contact us using the details provided below.

8. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your personal information against unauthorized access, misuse, alteration, disclosure, or destruction.

Our security measures include secure payment processing, encryption where appropriate, restricted access to personal information, and continuous security monitoring.

While we strive to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure.

9. Children’s Privacy

Our website is intended for individuals who are 18 years of age or older.

We do not knowingly collect personal information from individuals under the age of 18.

If we become aware that personal information has been collected from a minor, we will promptly take appropriate steps to delete such information.

Parents or legal guardians who believe that a child has provided personal information may contact us immediately.

10. Grievance Officer

In accordance with applicable laws, the details of our Grievance Officer are provided below:

Grievance Officer Name: Akash Singh

Company: DAKSHATA RETAIL PRIVATE LIMITED

Email: grievance@dakshataretail.com

Phone: +91 9949820068

Address:

3rd Floor, H.No. 7-1-58, Flat No. 302, Surekha Chambers, Ameerpet Road, D.K. Road, Lalani & Company, Ameerpet, Hyderabad, Telangana – 500016, India.

We will acknowledge and address your grievance within a reasonable timeframe in accordance with applicable laws.

11. International Data Transfers

If you access our website from outside India, your personal information may be transferred to, stored, and processed in India or other countries where our technology and service providers operate.

By using our website, you consent to such transfers in accordance with this Privacy Policy and applicable laws.

12. Third-Party Services

Our website may contain links to third-party websites or integrate third-party services such as payment gateways, courier partners, analytics providers, and social media platforms.

We are not responsible for the privacy practices or content of these third-party services. We encourage you to review their respective privacy policies before providing any personal information.

13. Changes to this Privacy Policy

We may revise this Privacy Policy from time to time to reflect changes in our business operations, legal requirements, or technology.

Any updates will be published on this page along with the revised Last Updated date.

Your continued use of our website following any changes constitutes your acceptance of the updated Privacy Policy.

Contact Information

If you have any questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us:

DAKSHATA RETAIL PRIVATE LIMITED

Email: info@dakshataretail.com

Phone: +91 9949820068

Address:

3rd Floor, H.No. 7-1-58, Flat No. 302, Surekha Chambers, Ameerpet Road, D.K. Road, Lalani & Company, Ameerpet, Hyderabad, Telangana – 500016, India.